Monday, 21 June 2021
Editing Review
Friday, 21 May 2021
The Evaluation 2-The Video
Here we go the be all end all. The fruits of my labors and I have to say that it's rather plain and a bit dull.
Music Video Analysis 3-Human by Rag'n'Bone Man
What's Over Here?
Alright now we come to a more recent number in that it was produced in 2016 and breaks up what we've seen so far in quite a few ways. In the past few posts we've spoken about star iconography and how this is used to sell the song more than the song itself and how its the brand of what the celebrity is sells the song.Friday, 23 April 2021
Music Video Analysis 2-Tribute by Tenacious D
Who and the what?
When looking at this video a few things are identifyable easily, the first thing being a studio performance. We literally see them walking into a studio for most parts of the song, however this is not the only indication fo this idea, if we look at later in the song when they talk about the demon it's on a greenscreen with flooring to match the setting meaning that mosty things we would normally consider when looking at these songs wouldn't be as effective to apply here.
Going back to the idea of the video itself, trying to identify the genre is again quite easily identifiable and is seemingly related to Roar, it follows a narrative granted its preset and embedded into the song itself. So what makes this structure significant compared to another song liek Roar and more importantly why would this way be different to Roar? Well lets look at the video again, throughout we can see a lot of Artists Close-Ups the idea came from a man called Andrew Goodwin (who will be covered in a seperate post) who observed that any music video should several close ups of the artist(s) in the video itself in order to properly succeed in what it attepmts to do. There's an awful lot in this clip of that very idea whether it be in the booth, on the road or out in what we can assume is a shop and this brings us to a new idea.
Its something that companies all over the world use and that's selling the brand. It's not the product that they want to sell you but the brand which is exactly what's done here, now I'm not just singling out thgis video for it but this video does show the point pretty clearly by making sure that the more iconic member of the group (Jack Black) is always in the front of the shot set-up and the guitarist (Kyle Gass) still within the frame but in a not too prominent position compared to his co-star making it easy to identify who is meant to be used to sell the band through two ideas within the close up and that's the Branding and the Vulture of celebrities.
Thursday, 22 April 2021
Music Video Analysis 1-Roar by Katy Perry
What's here?
Thursday, 12 November 2020
My New Wave Film
Here is a clip from my interpretation of a new wave film that features monochrome/black & white main images, emphasis on sounds like the music and extended shots with seemingly invisible cuts.
Friday, 16 October 2020
Meanings in Jaws
Scars and Edits
Friday, 2 October 2020
Rules of Shots in Cinematography
What's What
Thursday, 1 October 2020
Premire Pro Editing
Editing Basics
Friday, 11 September 2020
The Development Of Editing In The Industry
We start with the earliest process back when film was actually on rolls and sectioned like a disposable camera, but before all of this modern technology films as I mentioned used to be physically cutting reels and sticking them back together with tape and then later would be glued, obviously a process like this is a very precise piece of work to avoid having to dip further into the budget in order to get it reprocessed in order to get the tape back. This would then provide the jumps helpful to boost along the story and act as almost an early version of a jumpcut.
It's time for a bit of logistics, by now almost all editing has moved to digital but linear and nonlinear still hold as an idea for editing sequences. The main thing that's changed is the steps, now called Online and Offline which doesn't have anything to do with the internet but rather the steps taken to get the process done, beginning with Offline. Offline is the initial step, making a rough draft of what the final product should and could look like for main editors and directors, this is never clean or in any sort of high definition because it's used for proof of concept or to help give ideas. It's also used to make an Editing Decision List (EDL) for the main editors who them work on increasing the definition, colour grading, implementing the list etc.
Here we are, modern era editing, from the starting points of things like the CMX keyboards which boosted nonlinear editing to an entirely different level to where it was at the beginning to Avid 1 which was designed in similar fashion to the Apple Macintosh II and boosted nonlinear editing even further and helped the design and software of what they were get boosted to today's places.
Wednesday, 9 September 2020
Easy Rider Breakdown
Practical Skills Evaluation
The Final Practical and Professional skills I've covered but it's time to see how well I covered them. Looking at camera and lighti...
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What's here? So in music videos we see an awful lot of stuff but what does it all have to do with the lyrics we can hear behind them, ...
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Here is a clip from my interpretation of a new wave film that features monochrome/black & white main images, emphasis on sounds lik...
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In this section I'll review how well I think I did of using psychological theories within the film industry. So researching the topic I...






















